Blog
Practical, specific articles for agencies, freelancers and in-house marketers. We write about the work behind sites that rank: the technical checks, the migrations, and the platform decisions that make both easier. No filler, no listicles of fifty tips.
Technical SEO
Content and links win rankings, but only on a site search engines can crawl, understand and trust. These are the 20 technical points every page should pass, and why each one matters.
· 6 min read
Architecture
Every multi-site CMS has to decide where one customer's data ends and the next begins. Here is how the three common models compare on isolation, operating cost, backups and noisy neighbors, and how to choose.
· 6 min read
Migration
Most ranking losses after a CMS move come from a handful of avoidable mistakes: missing redirects, lost metadata and a forgotten noindex. Here is a step-by-step plan to move a client site and keep its traffic.
· 6 min read
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